Customer Success is all about improving Customer Lifetime Value (LTV), and optimizing it requires investment!
The Question is "How Much, Where, and When?
Once a Prospect Becomes a Customer, Everything Changes.
"Customer Segmentation" is not "Sales Segmentation"! Developing a segmentation strategy focuses your investment
and Customer Success resources on activities that
Optimize Customer Lifetime Value and Increases Your Valuation.
Segmentation Aligns Your Strategy and Business Objectives.
Financially Sound Strategies Optimize Revenue Growth with Burn Rate:
Our management consulting best practices create a financial foundation for defining tactics that enable your customer success team to drive net-revenue retention and growth. In the words of Sun Tsu:
“Strategy without tactics is the slowest route to victory,
Tactics without strategy is the noise before defeat.”
Reach Out and We Can Spin Up a Zoom Conference and Spend 20 Minutes Talking About How You Can Use a Financially Based Data-Driven Approach to Optimize Your Customer Success Organization... THIS ONE IS ON ME :)